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Hasbro Braces for Tariff Fallout Despite Strong Quarter

Detroit, Michigan, USA
April 25, 2025 0 Negative General
Hasbro Braces for Tariff Fallout Despite Strong Quarter

Hasbro shares soared on better-than-expected revenue growth and sharply higher profits in the last quarter. However, the toymaker cautioned that new tariffs on Chinese imports—where roughly half its products are made—could lead to major price hikes and supply chain adjustments later this year. While CEO Chris Cocks celebrated the success of Hasbro’s “Play to Win” strategy, he admitted the company is taking a “wait and see” stance before updating full-year forecasts to reflect tariff impacts.

What this means for you:
Expect potential toy price increases if tariffs remain or intensify, especially heading into holiday season.
If you rely on Hasbro products for gifts, consider shopping early before any price changes hit.
In the meantime, watch for shifts in where your favorite brands source materials—some may pivot away from China.

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